IT Home On October 16, a tech media outlet notateslaapp posted a blog post yesterday (October 15) stating that after users reported Amazon blocking orders placed via the Grok Bot AI, Elon Musk, the world’s richest man, said he is considering creating a company to compete with Amazon.
IT Home note: Grok Bot is a cloud-based AI agent launched by xAI (now called SpaceXSI). It can assign tasks like sending messages to colleagues. It operates web pages, applications, and files on its cloud computer to complete multi-step tasks.
The media report that Tesla integrated the Grok Bot into its vehicles last month. Users can entrust order tasks to the AI during their commute. Users do not need to open the retailer’s website themselves, and the shopping process can be completed by the AI. For retail platforms that aim to control traffic, recommendations, and transaction entry points, this directly challenges their traditional e-commerce model.

According to reports, Amazon has not only restricted Grok Bot orders, but also blocked Meta’s Muse AI shopping intelligence, while it is still developing its own AI shopping tools.
Netizen @thecsguy posted on the X platform yesterday, reporting that the Grok Bot online shopping feature was blocked for him, and he encouraged Musk to consider launching “X Shop”. In response to user feedback, Musk said on Twitter: “Perhaps we should create a company that competes with Amazon.”

